Average position, explained

Average position is roughly where your website ranked in Google results for a search, averaged across all the times it appeared. Position 1 is the top result.

Why it matters

It shows which searches are close to page one. A search at position 8 to 15 is often the easiest to improve, because a small change can move it onto the first page where most clicks happen.

How to improve it

Find searches with many impressions and a position between 8 and 20.
Improve the page that ranks for them: answer the question fully and clearly.
Link to that page from other pages on your site.

Where to see it

Bloomize lists your top searches with their average position and the change since last month.

Helpful resources

Trusted guides from the source, if you want to go deeper.

What are impressions, position and clicks?support.google.comGoogle’s own definitions for Search Console numbers.
Search Console Performance reportsupport.google.comWhere these numbers live in Search Console.

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